What is Design? 100 Definitions is the answer to a pressing contemporary question, which has echoed throughout the career of design industry pioneer John Sorrell. Featuring contributions from influential designers, artists and cultural innovators, the book collects together the thoughts and reflections of people who all acknowledge the vital role that design plays in our lives today.
The idea for the book was borne when John Sorrell was chair of the UK Design Council. Asked to give his answer to the question ‘What is design?’ on countless occasions, and aware the responses from others were as diverse as the discipline is wide, John produced a small 1995 book of 50 definitions by designers, business people, politicians and children. Three decades on, he judged the moment was right to invite 100 leading figures shaping our contemporary design and creative industries to share their definition. What the book and the timing reveal is that it is more important than ever to investigate this evolving concept and to keep asking the question, ‘What is design?’.
220 pp with a traditional round-back cover.
Slip case: 133 x 168 mm, portrait.
Book: 120 x 250 mm, portrait.
Individually signed limited edition of 250 copies.
Luxurious red suedel and hand-bound cover with a red satin ribbon marker.
The book is held in a slip case with foil blocking on the spine.
Curator of the book, British designer John Sorrell has been a champion of the design and creative industries, and a campaigner for creative education for more than 50 years. With his wife, Frances Sorrell (née Newell), he created Newell and Sorrell, one of Europe’s most successful design and identity consultancies, and following this, the National Saturday Club, which provides free creative education for 13-16 year olds across the UK. John is co-founder of the London Design Festival and London Design Biennale, and has chaired the Commission for Architecture and the Built Environment (CABE). He has served as a trustee of the Victoria and Albert Museum and chair of University of the Arts London. He founded the Creative Industries Federation and served as a UK Business Ambassador for the creative industries for 10 years. In 1996, John was appointed CBE, and in 2008 he was awarded a knighthood for his services to the creative industries.
Mark EK Adams, David Adjaye, Paola Antonelli, Marjan van Aubel, Tomoko Azumi, Maria Balshaw, Barber Osgerby, Jonathan Barnbrook, Alex Beard, Iwona Blazwick, Ozwald Boateng, Victoria Broackes, Neville Brody, Alison Brooks, Ian Callum, Margaret Calvert, Tristram Carfrae, Nigel Carrington, David Carroll, Gus Casely-Hayford, Aric Chen, Ed Clark, Sebastian Conran, David Constantine, Frances Corner, Sebastian Cox, Tim Davie, Mike Davies, Sally C Davies, Es Devlin, Jane ní Dhulchaointigh, Sarah Douglas, Ben Evans, Formafantasma, Martino Gamper, Joe Gebbia, Alexandra Daisy Ginsberg, Antony Gormley, Rosy Greenlees, Katie Greenyer, Jaime Hayon, Edwin Heathcote, Thomas Heatherwick, Anya Hindmarch, Marlène Huissoud, Tristram Hunt, Jony Ive, Betty Jackson, Eva Jiřičná, Corinne Julius, Hanif Kara, Ben Kelly, Suhair Khan, Sulaiman Khan, Kwame Kwei-Armah, Roland Lamb, Amanda Levete, Domenic Lippa, Ellen MacArthur, John Makepeace, Tim Marlow, Julian Melchiorri, Rachael Moloney, Sadie Morgan, Michael Murphy, Jeremy Myerson, Quentin Newark, Marc Newson, Hans Ulrich Obrist, Michelle Ogundehin, Eddie Opara, Harry Pearce, Dan Pearson, Keith Priest, Paul Priestman, Juliet Quintero, Alice Rawsthorn, Tim Reeve, Lynda Relph-Knight, Nicolas Roope, Daan Roosegaarde, Caroline Rush, Peter Saville, Paula Scher, Libby Sellers, Nicholas Serota, Justine Simons, Paul Smith, Frances Sorrell, Studiomama, Nadja Swarovski, Ralph Taylor, Ben Terrett, Christopher Turner, Ed Vaizey, Edmund de Waal, Simon Waterfall, Marva Griffin Wilshire, Michael Wolff, Bethan Laura Wood
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